Fancy a chinwag?
grab yourself a cuppa and a decent biscuit
Fancy a chinwag?
Grab yourself a cuppa and a decent biscuit
PR? aka a strategic chatterbox
PR?AKA A STRATEGIC CHATTERBOX
They say most people have five careers in a lifetime.
If that’s true, I’m on number three (well, four if you count motherhood – and that’s the toughest gig in town with my two tiny CEOs).
I’ve always been a chatterbox. Or a ‘communicator’ to give it some spin. So it made sense to follow a career path where I could use words to make an impact.
I spent 20 years heading up PR teams at Virgin Atlantic, NetJets, SEGA and Hearst magazines.
Big brands were my jam. I’ve written every type of content there is to write: from press releases and CEO speeches to five-year strategic plans designed to bring in the big bucks.
I LEARNT HOW TO WRITE PERSUASIVELY AND THOSE MAD SKILLS SET ME UP FOR SUCCESS AS A COPYWRITER.
I learnt how to write persuasively and those mad skills set me up for success as a copywriter.
After spending maternity leave with my lovely baby boy and the not-so-lovely global pandemic, I returned to work in early 2022 to find my role being made redundant.
It would have been easy to fall down a rabbit hole of despair:
NO JOB. NO SLEEP. TINY MOUTHS TO FEED!
But not me. Ever the optimist, I was determined to look at it as the sign I’d been waiting for.
My corporate jobs were great. But the time was right to step away from Dolly time (the 9-5, y’all).